A water purifier designed to be compact, efficient, discreet and easy to use.
This was the brieffing of Consul CPB33, a product that delivers the best water filtration performance in its category,
launched in August 2021.
Since first explorations, team kept in mind to deliver a bold, all-in-hand features, and compact looking shapes which is easy to find in small electronics (such as portable speakers, smartphones, and others). Furthermore, its rounded edges and accessible aesthetics talks completely with the other Consul products and brand.
The purifier's interface is entirely touch-based, which makes cleaning very easy.
Also, there is light and sound feedback and a indication of the functions in Braille.
Filter was improved from older versions to be visually simple to read and use; Torque of unlock/lock movements was revisited to offer a good experience in cartridge replacement.
A soft green tone "Lemongrass" and a deep "Clove" red were added in line up for 2023.
Design: GCD Team - Whirlpool LARS
2021 - Whirlpool Corporation.
